Search Engine Optimization vs PPC explained by TatianaDesigns

Search Engine Optimization vs PPC explained by TatianaDesigns



It’s very easy to be confused about the difference between SEO and PPC and where you should allocate your marketing budget when first embarking on a Search Engine Marketing (SEM) campaign. Over 85% of Internet users will go to their favorite Search Engine first when looking for services or products, but the majority and its about 94% don’t bother to look past the top 3 search results pages, so Search Engine Marketing (SEM) definitely playing an important part of your l SEO marketing strategy.
What Are PPC and SEO?
Usually with a SEM campaign, Search Engine result pages divided into two main parts: organic SEO results and PPC advertising. Research shows that around 70% of Internet users click on SEO (organic or natural search) results and only 30% of users click on PPC (paid search results).
SEO or Search Engine Optimisation: This is the process or art of making a website achieve the high position on Search Engine search results (SERPS) for given keywords.
PPC or Pay Per click: This is where an advertiser bids on keywords associated with an advertisement to achieve the higher position on Search Engine results pages (sponsored links section) for searches on that keyword.
Let us know what your needs are
Washington state SEO agency
SEO agency in Washington state
SEO company in Washington state
Washington’s state internet marketing
Washington state search engine optimization
search engine optimization in Washington state
Washington state search engine marketing
Seattle SEO expert
Seattle SEO agency
searching engine optimization in Seattle
internet marketing in Seattle
local Seattle SEO
Seattle seo services

source

Share this post



Leave a Reply

Your email address will not be published. Required fields are marked *