Pay Per Click (PPC) – NGA Marketing

Pay Per Click (PPC) - NGA Marketing

Pay-per-click (PPC) search engines are those that offer the marketing option called “pay-per-click” to users which means you only pay for the clicks. PPC advertising is a small ad of your website placed on the search results page as a result of a specific keyword or keywords, the payment is only when a visitor actually clicks on the ad. Placement of your website on the “Sponsered Listing” location does not include a fee, the only payment for this method of advertising is per the amount they have agreed to when someone actually clicks on your ad and is taken to the landing page on your website. The term “pay per click” means just what it says: the advertiser pays each time a visitor clicks on the ad.


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